GDPR

How does GDPR apply to Franchising?

In this article Simon Bishop from GDPR Systems looks to provide the answer to the question, ‘How does GDPR apply to Franchising?’

GDPR and Franchising

May 25th 2018.

It came.

And went

And the world didn’t end!

So why are we still talking about the GDPR when the law came into effect over 2 years ago?

The reality of the situation is that once the initial panic over the law coming in ran out of steam, businesses soon realised that nobody was going to be knocking down their door demanding to see what they had done to meet their new legal requirements.

In the franchise world, the level of confusion leading to non-activity is ramped up a little.

As legal entities, franchisees are responsible for meeting, managing and evidencing exactly what they have done and are doing to meet their legal obligations. In fact, isn’t this the attraction of becoming a franchisee in the first place?

It’s fair to say that a lot of franchisees assume that data protection is all sorted by the franchisor.

Some parts are – but a privacy policy given to you by your franchisor does not a data protection safety bubble make!

But what about Franchisors?

As a franchisor, changes in data protection law mean that you now need to be concerned with what ALL of your franchisees are doing to meet their legal requirements with data protection.

‘But it’s none of my business!’ I hear you cry.

Technically, you may be correct. But think about this:

Whose brand will be in the local paper if your franchisee is not doing what they are supposed to be doing?

So, I guess you have a choice. You can shout the oft used line of ‘it’s the franchisees responsibility’ and hope that nothing bad happens. OR, you can help. You can manage You can use your pro-active stance on data protection as a badge of honour .

Isn’t this the reason your franchisee chose you in the first place?

GDPR Systems are experts in data protection in the franchising world. They don’t work in any other industry and understand the importance of your relationships with your franchisees.

You can find GDPR Systems on THE LIST and find more information at their website.

This article has been adapted for ALLOWLIST from the original source at: https://www.gdprsystems.co.uk/its-both-your-responsibilities/